Category Archives: marketing

What’s so funny?

Posted on April 29, 2012 by

We were involved in organising a small conference on social media marketing. The secret of which turned out to be ‘content’ or as we might understand it, being interesting. What gets peoples interest more than anything else? Things people find … Continue reading →

Posted in Coffee Syrup News, Industry News, marketing, Uncategorized | Tagged | Leave a comment

Crowd Pullers and Crowd Pleasers Why so many flavours?

Posted on February 12, 2012 by

There seems to be two schools of thought on flavours in coffee shops; well there are three of course because there are still a few unreformed luddites who refuse to acknowledge flavours, but let’s ignore them. One view is that … Continue reading →

Posted in Coffee Syrup News, Industry News, marketing, Product News, Uncategorized | Tagged , , , | Leave a comment

It’s cool to drink milk? Well it’s a great way to get cool!

Posted on June 5, 2010 by

Milk shakes- I think you mean Frappes’ Continue reading →

Posted in Coffee Syrup News, Industry News, marketing, Product News | Leave a comment

Communicating with customers

Posted on May 29, 2010 by

hilst social media are very interesting and fun they probably only speak to a certain group of people and therefore not a panacea for tight-fisted producers like me Continue reading →

Posted in Industry News, marketing | Leave a comment